'You want it, you want it, you want it, you want it, you want it, you want it, you want it, you want it...buy it!'
Ker-ching!
'You don't want it, you don't want it, you don't want it, you don't want it, you don't want it, you don't want it, you don't want it, you don't want it...let us kill it!'
Ker-ching!
If you want to know why these adverts are in the pipeline, then remember that in 2009, according to the BPAS, there was a 3.2% fall in abortions in the United Kingdom. In 2010, there was a slight rise of 0.3%, but, that is a rise presumably of the drop of the previous year. Last year's stats are yet to be published, but perhaps there is a sense of alarm in abortion clinics that 'business' is not thriving as well as it did and therefore revenue is dropping. Why do companies advertise again? In the hope of bolstering revenue is the answer. Which celebrities are going to come forward to endorse their advertising campaign? If they can't find anyone to endorse it, the question is...why not, I wonder?
Sunday 22 January 2012
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